Sony Ads Reveal 24 Megapixel Full Frame DSLR

Sony's revealed the A900 DSLR, which features a full frame 24.6 megapixel Exmor CMOS sensor, via an ill timed ad. It will also features Sony's Dual BIONZ image processing engine, a 3-inch Hybrid LCD with "Intelligent Preview," 5 fps continuous shooting, and Sony's SteadyShot image stabilization. There is no price or release date mentioned in the Ad but all should come clear as we approach Photokina.

Sony Alpha A900 Slated For Fall Release.

Sony are showing their new 25 megapixel Alpha A900 at Photo Imaging Expo 2008 in Japan. The new camera is not slated for released until this Autumn but folks are already speculating on how Canon and Nikon will respond. Myself, I'm interested only in finding out more on the cameras performance which includes features like a full frame sensor, Liveview and a HDMI port. Visit the MasterChong blog where there is some excellent coverage and photos.

Sony Announce New A300 and A350

Sony's Alpha A300 and A350 have officially been unveiled. The 10.2 megapixel A300 and 14.2 megapixel A350 feature flip-out 2.7-inch swivel screens with a live preview facility that retains autofocus. Both DSLRs are capable of shooting up to ISO3200, and feature burst modes of 3fps for the A300 and 2.5fps for the A350. The DSLRs will be available from April, with the A300 being bundled with an 18-70mm kit lens for $800. The A350 will come in a $900 kit or $800 for the body-only.

Sony Announce 24.81 Megapixel Sensor

Sony have just announced a new full size 35mm based CMOS sensor featuring 24.81 effective megapixels. The new sensor is aimed at future professional-level DSLRs. Sony's patented "Column-Parallel A/D Conversion Technique" is used in the new sensor and is said to achieve high signal to noise ratios even while shooting at the 6.3 - 12-bit frames per second. This new chip looks to be aimed squarely at Pros who are considering a future purchase of something like the Canon 1Ds MkIII. It'll be interesting to see who uses this chip in their cameras.